MEDIA LITERACY SKILLS WERE TRAINED BY REPRESENTATIVES OF THE ADVISORY AND CONSULTATIVE BODIES OF KOSTANAY REGION IN THE HOUSE OF FRIENDSHIP

The members of district advisory board were told how to distinguish between true and fake information, which sources of information should be trusted, as well as how to respond to the negative in social networks. The speakers were professional journalists: "Tobol Info" news agency editor, a member "Kostanai Media" Board of Directors Alexandra Sergazinova and "Kostanay" TV Channel editor Ainura Bayguzhina.

“In accordance with the state program "Information Kazakhstan-2020", the issues of improving the media competence of the people of Kazakhstan are of particular relevance in connection with the formation and subsequent development of the information society,” said the moderator of the seminar, a member of the scientific and expert group of the Regional Assembly of People of Kazakhstan, Alibek Tabuldenov. “One of the main documents of the country "Plan of the nation: 100 Steps" defined the strategy of information support and promotion of five institutional reforms, as well as the idea of Kazakhstani identity in the media, new generation media and social networks. And our task today is to be able to understand the flow of various information, to educate and form critical thinking in our children”.

Aleksandra Sergazinova told about why the society needs professional mass media.

“Today, in a huge flow of information it is very difficult to understand where the reality is and where the fiction is,” says the speaker. “The first courses on media literacy were held in America, then in Europe, and now they have reached us. Why are they needed? One of the main advantages of the Internet is the abundance of all kinds of information, but a smart, intelligent reader will turn to professional media for news, because today they have become a bridge between rumors and experts. Let's say that there was a fire at a gas station recently. Immediately, within minutes, social networks were filled with photos, videos from the scene of the incident, and comments were posted, but only professional media gave people information about the causes of the fire, the number of victims, and the number of consequences, and found the person who rescued the employees from the fire”.

The trainer noted that in order to be media literate, you need to turn to the right sources of information and trust only the verified media.

“Frequently incorrectly given news leads to a negative impact on social networks,” continued Alexandra Sergazinova. “Take even a recent case, when a fairly respected media resource reported that the only Kazakh-speaking school in Kostanay was closing down. Immediately a flood of angry comments began, and people began to resent it. But the news was faked from the very beginning. In Kostanay, there is not one school with the state language of instruction, but six. And the school faced the problem of moving to another building rather than closing. Parents were against it, and in the end the school remained in the same building. The published false information was removed from the media resource, but people who did not know about it continued to resent it. This can lead to sad consequences. Therefore, it is very important to be able to distinguish the truth from lies and not immediately believe in what is written on the Internet.

The next speaker, Ainura Baiguzhina, showed how to distinguish between information occasions and how to create them correctly, and told about the principles of communication and addressing the media.

In the second part of the training, Natalia Kozlova, Chairman of the Public Consent Council, and Altynshash Yesetova, Chairman of the Council of Mothers of Mendykarinsky District, shared their experience. As a result of the seminar, all participants received certificates and knowledge enriched with relevant information.

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